**NOTE: TENCEL™ Lyocell T-shirt collection restocks expected April 2024. Subscribe for notifications via 'Notify Me' button on product page. **NOTE: TENCEL™ Lyocell T-shirt collection restocks expected April 2024. Subscribe for notifications via 'Notify Me' button on product page.

Our Story

This is our story

This is our story

The name reflects our curious mind that’s never content with the status quo.

We are always in search for better things, better solutions. Through sharing our knowledge and values, we hope to inspire like-minded individuals- so that together, we can start making better choices and make a difference.

Better things

Better things

Since day one, the mission was to create simple, beautiful, premium quality products accessible to everyone.

After spending months traveling, in search of the right partners, we found some of the best factories with long histories of supplying to some of the top designer labels in the world.

By partnering with the best factories and a direct to consumer model, it allows us to sell premium quality products at a fraction of what other top designer labels would sell them for.

For good

For good

We want to make the change to something less polluting, something more efficient and more respectful to life than it is today. Sometimes the biggest change comes from a collective effort of small individual actions rather than big international enterprises.

Though we are off to a good start, but we recognize that our work isn’t as sustainable as it could be- but together we hope to minimize the amount of impact our products have on the planet and society- one step, one choice at a time.