Arrow Fat Left Icon Arrow Fat Right Icon Arrow Right Icon Cart Icon Close Circle Icon Expand Arrows Icon Facebook Icon Instagram Icon Hamburger Icon Information Icon Down Arrow Icon Mail Icon Mini Cart Icon Person Icon Ruler Icon Search Icon Shirt Icon Triangle Icon Bag Icon Play Video
[ ]

    Perfect Basics

    We believe in designs that are well-thought, well made. Free of compromise, full of love.
    -
    #BetterThingsForGood

    [ ]

      Finest Sustainable Fabrics


      We are committed to only using the finest natural or renewable fabrics.
      Extremely soft, beautiful, humane and environmentally mindful from start to finish.

      Simplicity

      Simplicity

      We believe in keeping things simple.

      When designs are kept simple, they can be worn in multiple ways over time.

      Transparency

      Transparency

      We cut no corners, and have nothing to hide.

      We show you the actual cost of each product and where it's made,
      offering you luxury basics at an honest price. 

      Better Practices

      Better Practices

      Our partner factory has a long history of supplying to some of the most well loved designer labels.

      Socially certified by third party non-profit organization, uses no forced or child labour, mandates fair working hours and safe working conditions. 

      as featured on